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New 24 Hour Shadow Primer by Smashbox Cosmetics



THINK: A studio-tested, life-proven primer that makes your eye shadow stay-put for a full 24 hours

Retouching by David A Rogers. 727 366 8426

“A primer that makes my eye shadow last for 24 hours? Yes, please! I’ll never have to worry about my shadow looking like a hot mess after yoga or a long night out!”

—Lori Taylor Davis, Smashbox Global Pro Lead Artist





A lid primer that instantly makes your shadow look more vibrant and locks on color for a full 24 hours—no fading, creasing or smudging!

Plus, it’s sweat- and humidity-resistant, so your shadow can literally survive any situation—from morning yoga to an after-hours show.


smash box primer result



“My models kept asking for a primer that would keep their eye shadow on after a shoot, because they liked the look so much. This primer is literally like glue for your shadow.”

—Davis Factor, Smashbox Founder and Celebrity Photographer



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